Listing Your Home in Landfall 4 Common Mistakes to Avoid
1. Pricing your home too high
When listing your home in Landfall, it will receive the most attention and interest when it initially comes on the market, so pricing properly from the beginning is critical. If a home is not priced correctly, it doesn’t sell, and when a home has been on the market for a long time, it is assumed by buyers and agents – whether true or not – “something is wrong with it”.
Listing your home in Landfall with the incorrect price reduces your negotiating power. When a home is priced correctly by a professional agent, the home has a better chance of receiving multiple offers and getting a higher price from a potential bidding competition, all from pricing your home at a value that reflects its condition and attracts buyers. An experienced agent knows how to use the current market conditions to your benefit.
2. Selling “as is”
When you want the highest profit from your home sale, selling “as is” may be a big mistake. This may seem to be the easiest way, with the least amount of effort or negotiating, but you may be leaving substantial money “on the table.” Making necessary repairs, paint touch-ups, de-cluttering and a very thorough cleaning will make your home more appealing to potential buyers.
An experienced agent who knows Landfall and the current market can advise you on which repairs and updates will add value and appeal to maximize your profit and speed of selling. S/he should also be able to recommend inspectors, home stagers, contractors and vendors to handle any work that is being considered.
3. Not using professional photos
Since photographs are usually the first thing a potential buyer sees when choosing a home to view and purchase, they make a first and lasting impression. When listing your home in Landfall, yous should always use a professional photographer, and a good listing agent knows that – and who to hire. Potential buyers may not even consider homes with bad photos, as they may assume that the home is not as attractive as other homes with professional photography. It is vital to make sure that your photos are high quality and showcase your home in the best possible light.
Agents who specialize in selling homes in Landfall will hire a professional photographer to capture your home in the best possible way, showing off the features that invite qualified buyers. Making use of aerial and drone photography can also enhance your home’s value, as it will highlight features about your home’s location. Experienced Landfall agents have built their reputation with years of marketing and selling homes in Landfall. They know what it takes to help you make your home look its best in photographs, print marketing and online. Choose an experienced broker who hires a professional photographer.
4. Thinking the Current Market is Easy
It’s easy to think that the current real estate market is so favorable to sellers that your REALTOR won’t need to work hard. In fact, the opposite may be true. An experienced Landfall agent might make it look easy, but it’s not easy. When listing your home in Landfall, you want a professional who knows the community, knows the value and benefits of living (and playing) in Landfall, who has earned the respect and trust of other agents who will bring prospective buyers – an agent who knows how to price and market your home and to navigate and negotiate offers to obtain the best results for your needs.
Michelle Clark-Bradley is an experienced, top producing REALTOR who specializes in the Landfall and Wrightsville Beach areas. Michelle and her team are available to assist you with buying, selling and investing in all price points in New Hanover, Brunswick and Pender counties. Contact Michelle at 910-367-9767 or MichelleClarkTeam.com.